Make a lasting impression on your audience

MARKETING
COLLATERALS

Enhance and optimize the potential of brand recall

Marketing collateral plays a critical role in giving identity to your brand. It’s a collection of brand assets that can range from digital to printed materials that are used to promote a brand and its products or services.

  • Keep the focus: The variety of marketing collateral may be overwhelming. Hence, taking a step-wise process is advisable. First, create material to give an identity to the business. Then work on educating and engaging the audience by sharing about the products or services. Finally, create materials to convert the audience into customers.
  • Need for versatility: Marketing collateral cannot be static. It must be flexible to align with changing business needs, consumer trends, new communication channels, and emerging technologies. So, to maintain consistency in effective marketing, it is important to revisit and revamp the brand assets at regular intervals.

Rule the hearts and minds of your audience

Logo Creation

This is the fundamental asset for all organisations irrespective of being a for-profit or not-for-profit organisation.

Website

In this digital era, websites are the online address for all businesses and the foundation for digital marketing activities.

Landing Page

These are pages specific to a campaign, product or service of an organisation for which we are running online ads too.

Online Ads

Reach target and potential audience effectively with Google Search & Display Ads, Facebook Ads, Instagram Ads, and YouTube Ads.

Local Listing

This allows your potential customers to find you when they are searching for products or services belonging to your business category.

Social Media

Stay connected with your audience by engaging with them through popular channels like Instagram, Twitter, Facebook etc.

Blogs & Articles

An effective medium to create brand awareness, convert audience to customers and meet SEO goals by including keywords.

E-mailers

These can be used to share organisation updates, communicate upcoming campaigns, purchase or donation acknowledgements etc.

Videos, Reels & Gifs

For a consumer base whose attention span is drastically reducing, these mediums are the most attractive and effective.

Infographics

These are easy-to-understand visual representations of information or data and gives readers a break from text heavy content.

Flyers & Brouchers

Have an event or a sale coming up, reach your local consumers instantly with this collateral.

One-Page

For a consumer base whose attention span is drastically reducing, these mediums are the most attractive and effective.

MARKETING
COLLATERALS

Get impressive, customized marketing collateral for your brand

Connect with us and own marketing collateral assets that will increase recall value of your brand and help you to achieve both revenue and non-revenue goals.

See Frequently Asked Questions

  • What are marketing collaterals?
    Marketing collaterals are promotional materials designed to communicate key messages about your brand, products, or services. They can include brochures, flyers, business cards, banners, and other printed or digital materials.
  • Why are marketing collaterals important for my business?
    Marketing collaterals play a crucial role in creating a cohesive brand identity and communicating your value proposition to your target audience. They serve as tangible touchpoints that leave a lasting impression.
  • What types of marketing collaterals does Digital Marketing Group offer?
    We offer a comprehensive range of marketing collaterals, including brochures, business cards, banners, posters, infographics, and digital materials such as e-books and PDFs.
  • How do you tailor marketing collaterals to match our brand identity?
    Our design team works closely with you to understand your brand guidelines, values, and objectives. We ensure that every collateral piece reflects your brand identity consistently, from colors and fonts to messaging and imagery.
  • Can you handle both print and digital marketing collateral design?
    Yes, we provide design services for both print and digital marketing collaterals. Whether you need materials for events, trade shows, or online marketing, our team can create visually appealing and effective designs.
  • What is the typical turnaround time for marketing collateral projects?
    Turnaround times can vary based on the complexity and scope of the project. We work efficiently to meet deadlines and can provide estimated timelines during the initial consultation based on your requirements.
  • Do you offer custom design services for specific events or promotions?
    Absolutely! We specialize in creating custom designs tailored to specific events, promotions, or campaigns. Our goal is to make your marketing collateral stand out and effectively convey your message.
  • How do you ensure the quality of printed marketing collaterals?
    We work with reputable printing partners to ensure the highest quality output for printed collaterals. Our team oversees the printing process to guarantee that the final product meets our quality standards.
  • Can you help with the content creation for marketing collaterals?
    Yes, we offer content creation services to complement our design work. From compelling copywriting to selecting impactful visuals, we ensure that your marketing collaterals effectively communicate your message.
  • How do I get started with Digital Marketing Group's marketing collateral services?
    Getting started is easy! Simply reach out to us through our website or contact us directly. We'll initiate a discussion to understand your specific needs and create a tailored plan for your marketing collateral project.